SEO

Optimising Google My Business for Lawyers in 2024: A Comprehensive Guide

In today’s competitive legal landscape, establishing a strong online presence is crucial for attracting potential clients. Using Google My Business for lawyers is a powerful tool to help law firms stand out in local search results, showcase their expertise, and ultimately bring in more business. But how can lawyers get the most out of Google… Read more »

Web Design

How Much Does a Website Cost: A Guide to Web Design Prices in Australia

When it comes to web design most business owners have no idea what goes into building an effective website. And why should you? You’ve got a hundred other things competing for your attention.  Truth be told, anyone can build a website, and get you a presence, but if I know you, you’re looking for customers… Read more »

PPC

8 Ways To Increase Traffic To Your Law Firms Website In 2023

Over the past 12 months, I’ve doubled down on finding the best ways to attract traffic to legal websites. Why should you care? Because I’ve literally looked at hundreds, perhaps even thousands, of legal websites constantly auditing them for their best (and often their worst) characteristics. I’m going to call a spade a spade in… Read more »

Analytics

AI for Law Firm Marketing: Revolutionising Legal Advertising

The legal industry is not immune to the wave of digital transformation sweeping across various sectors. The advent of artificial intelligence (AI) is revolutionising the way law firms market their services, streamline operations, and enhance client experiences. But how exactly is AI for law firm marketing transforming legal advertising, and what does it mean for… Read more »